The Swiss watchmaker Raymond Weil has filed a breach of contract against the actress Charlize Theron. The trial was in the supreme court. Raymond Weil said that Charlize Theron had signed a contract with his company. The deal was that she would only wear watches of Raymond Weil from October 2005 till December 2006.
She had to wear the watches all the time so if paparazzi took a picture for a magazine, the people would see that the celebrity had a watch from Raymond Weil and that is good publicity for his brand.
Weil could use the photos from Charlize to put in his magazine, and for that she got a lot of money.
Meanwhile Charlize signed another contract with Dior. She had to promote Dior perfume. The paparazzi took photos of Charlize Theron while she didn’t wear a Raymond Weil watch, but a Christian Dior watch. So now Raymond Weil sues Charlize Theron because there is a breach of contract.
The Plaintiff believe that they are right because they have a written agreement that Theron is not allowed to promote jewellery or watches from other brands.
The lawsuit doesn’t say how much Weil has claimed from Theron, but the lawyer of Raymond Weil said that Raymond spend more than 20 million dollars on the campaign of Charlize Theron.
It’s clear that she didn’t follow the contract. So it’s normal she has to pay for the damages. Raymond Weil spend a lot of time and money on the campaign, so it’s normal that the actress does her part of the contract too. I would sue her as well, because now the people saw her whit another watch and now they are going to buy Diorwatches instead of Weilwatches. It will cost the company a lot of money. That’s why they sued her.
Jonas Hillemans 2RP2
Source: http://media.www.collegian.com/media/storage/paper864/news/2007/02/07/Entertainment/Swiss.Watchmaker.Files.Breach.Of.Contract.Lawsuit.Against.Actress.Charlize.Thero-2701745.shtml
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